For a group that’s all about public activities, we’re fairly private. We don’t do interviews much, we don’t generally accept invitations to go on podcasts. People don’t seek us out. We like to think we’ve had some influence on social norms around toplessness, but we’re not “influencers” in the Instagram sense. People rarely send us swag and ask us to promote it. And we like it that way.
Which made it all the more unusual that in the past few weeks we got approached by two total strangers asking if we’d tell the world about their cool thing.
One was a fellow in Berlin who wrote to say he’d spent the past three years creating an app called NATURISM that “lists nudist beaches, resorts, hotels and spas in 68 countries.” Would our members and readers of our blog be interested?
Well, not all our members consider themselves naturists; enjoying an afternoon in the park without a shirt on doesn’t necessarily mean going clothes-less all or most of the time. But many of us do like nude beaches, and though this isn’t the time to travel the world, eventually it will be again (one hopes). So, sure, why not, we downloaded his app and took a look.
It’s a handsome-looking app, but a little underpopulated. You can learn that there’s a beach near Berlin called “Badestelle Krumme Lanke,” where we guess you can swim naked, but aside from the name and “Category: Beach” there’s almost no information, no photos, no reviews. The place gets a rating of 3 stars (out of 5) for “Nature,” 2 for “People,” and just 1 for “Cleanliness.” Okay. And…? There’s a map so you can find it, and in the corner of the screen it shows the temperature in Fahrenheit and Celsius. That’s about it. Same for Belgium’s “Thermen Dilbeek” hotel, same for “Gunnison Beach” in New Jersey. Only Gunnison gets just 1 star for everything. Is that fair? Maybe it’s no Krumme Lanke, but the people have always seemed nice to us. Who’s assigning these stars anyway?
We know it’s hard to get a new service like this off the ground; probably TripAdvisor also looked empty before anyone was using it. But will people ever fill this thing up? Who knows. For now it’s a nicely built edifice with no one inside. A quick Google search will probably find you lists of all the same beaches, resorts, hotels and spas. We’re not saying you shouldn’t download the app — we did, after all — but don’t expect too much.
The second inquiry we got was from a very nice woman from a marketing company (Siege Media, “a team of clever creatives, sharp marketers and savvy SEOs”) hired by the mattress company Casper. “With summer finally here,” she wrote, “I thought your audience would enjoy this visual on the benefits of sleeping naked.”
Well, we do like to sleep naked sometimes, especially when it’s 90 degrees and the AC isn’t working, so…sure, why not, we figured we’d take a look at what Casper had to say about it. You can see their “5 Health Benefits of Sleeping Naked” below. Presumably they hope you’ll take all the money you save by not buying nightgowns and PJs and spend it on buying a nice new mattress. But hats off to them for not actually suggesting as much. This is subtle marketing indeed. Or maybe it’s just clever, sharp and savvy.
So, we guess, sleep naked? You can even do so while visiting the Thermen Dilbeek. Maybe they have Casper mattresses in the rooms there. It’s called synergy, people.
5 Health Benefits of Sleeping Naked
We all know that living life au naturel is the way to go, but did you know that sleeping naked can improve your health? From female reproductive health to boosted self-esteem, we dive into the top benefits of sleeping in the nude.
- You’ll Sleep Better
If you’re someone who gets super hot in their sleep, sleeping naked can lower your body temperature and help you fall asleep faster.
- Higher Self-Esteem
A study by the Journal of Happiness Studies found that people who spent more time naked were more likely to have a positive body image and higher self-esteem. Going to bed naked can boost your confidence so you wake up ready to take on the day.
- Better Female Reproductive Health
Wearing tight-fitting underwear to bed can increase your chances of getting a yeast infection. If you are prone to yeast infections, going commando to bed can decrease your chances of getting them.
- Supports Male Fertility
Believe it or not, the type of underwear men wear can have a large impact on their sperm count. According to this study, tight-fitting underwear can increase the temperature in that area and damage sperm. Sleeping in the nude is recommended for sperm count and fertility.
- Boosts Intimacy
It’s no secret that skin-on-skin contact can be a huge turn-on for adults. If you are looking to spice up your love life, consider sleeping in the nude. One study even found that skin-on-skin contact can increase the release of oxytocin. A hormone that is also known as the “love hormone” or “cuddle hormone.”
* You’ve got to love a marketing piece that links to an academic publication titled “Influence of genital heat stress on semen quality in humans.” That’s how you sell mattresses, ladies. Or, you know, blowtorches.